Detroit interior design firm RL Concetti has expanded to meet the needs of its Oakland County clients with a new space in Birmingham, joining Forest Avenue Design Management, 735 Forest. The woman-lead business, co-founded by Lauren DeLaurentiis and Rachel Nelson, who met while working at a previous design firm. “My background was with a high end design and furniture store where I worked one-on-one with clients, doing house calls,” DeLaurentiis recalled. “Rachel had a background in construction. Our combination was a good marriage.” The RL Concetti team notes that for them, interior design is a strategy, and they take a holistic point of view to solve for clients. “We do everything, for both our residential and commercial clients,” Nelson said. DeLaurentiis agreed. “We focus in on the individual family or brand rather than labeling something ‘Country French’ or ‘Modern.’ We let the individual style or brand dictate.”
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