Alternative to tanning

Birmingham newcomer Pure Glow, located on 282 W. Maple Road, is a franchise business owned and operated by Erinn Moss, who also owns Birmingham’s Drybar. Pure Glow started in Boston ten years ago and recently began franchising, with new branches launched in Phoenix and Dallas. The Birmingham location marks the third franchise in the growing chain. The business offers custom airbrush spray tan services and sunless tanning products that provide a healthy and safe alternative to traditional tanning salons or harmful UV exposure. As an elevated version of the traditional spray tan, the hand-applied airbrush tans are crafted for those who seek a flawless, natural-looking glow. According to Moss, Pure Glow plans to become a “disrupter” to the tanning salon industry. “Some of the benefits include organic ingredients, that are skin nourishing. It’s streak free, smell free and never orange,” she said. In addition to single visits, Pure Glow offers customers monthly memberships which include two sessions per month or unlimited membership. Contact Pure Glow for package details.

District Manager.

Business Matters for the Birmingham - Bloomfield area are reported by Gigi Nichols. Send items for consideration to GigiNichols@downtownpublications.com. Items should be received three weeks prior to publication.