French bakery premiers

The sweet smell of baguettes are wafting through downtown Birmingham now that Paris Baguette has opened its doors at 183 N. Old Woodward. The first Michigan location for the U.S. bakery chain, it is known for its delicious baked goods, including warm breads, stunning cakes, delicious pastries and fresh croissants. Paris Baguette refers to itself as a “neighborhood bakery café” offering coffee and gourmet sandwiches as well as baked goods. Signature items include Strawberry Cream Cake, Everything Cream Cheese filled Croissant and Tiramisu King Cream donut. According to a release from the company, “Being a neighborhood bakery café means caring about those around us and finding ways to make a real impact. We do so through our ‘Love Baked In’ programs that bring to life our commitment to serving local communities through various charitable programs and initiatives.” Jason Scala, local district manager, said, “We’re thrilled to officially open the doors to our neighbors in Birmingham. After months of waiting, the time is now here to grab a cup of coffee and celebrate all of life’s moments, big or small, with our expertly baked goods. The grand opening is just the start of welcoming community members to their new Paris Baguette.”

Business Matters for the Birmingham - Bloomfield area are reported by Lisa Brody. Send items for consideration to LisaBrody@downtownpublications.com. Items should be received three weeks prior to publication.